RESOURCES
All collected by Baiba Matisone
⭕️ Strategy Link Bank ⭕️ Brand Strategy ⭕️ Creative Strategy ⭕️ Marketing Strategy & Effectiveness ⭕️ Cultural Strategy & Trends ⭕️ Creative Brief Bank ⭕️ Strategy Models, Philosophies ⭕️ Storytelling & Presentation ⭕️ Strategy Craft Skills ⭕️ Artificial Intelligence (AI) ⭕️ For Juniors
Note: Please read these links with a grain of salt—these articles haven’t been critically reviewed. It’s simply a collection of things that happened to catch my attention during a certain period. So I can’t vouch for their depth, accuracy, or whether they lean more toward reality or fantasy.
- “Good Strategy, Bad Strategy” by Richard Rumelt, summarised by Lav Kozakijević
- “Good Strategy, Bad Strategy” by Richard Rumelt, summarised by Anna Shipman
- “Good Strategy, Bad Strategy”, summarised by Thomas Ziegelbecker
- “Thinking Fast and Slow" by Daniel Kahneman, summarised by Erik Johnson
- Business Book Insights by Paul Lewis
- “How not to Plan" by Les Binet and Sarah Carter, summarised by an unknown author
- "Eat Your Greens" by Wimer Snjieders, summarised by an unknown author
- "Effectiveness in Context" by Les Binet and Peter Field, summarised by an unknown author
- "Lemon" by Orlando Woods, summarised by IPA
- "The Anatomy of Humbug" by Paul Feldwick, summarised by Jes Oliphant
- "The Choice Factory" by Richard Shotton, summarised by Paul Arnold
- "Thinking Fast and Slow" by Daniel Kahneman, summarised by Mark Looi
- Book Summary Collection by Alex Murrell (blog)
- Book Summaries by Global Reading Club. They aggregate the most useful knowledge, insights, ideas, and inspiration from books in four user-friendly standardized formats:
- mindmap
- summary
- actions for impact
- podcast/guiding principles